PHIGs take Phlyte – AIIM Conference Preview


Eat Your PHIGs

As some of you may already know, I will be speaking about the Principles of Holistic Information Governance at the AIIM Conference in Orlando (my session is at 2pm on April 3). Here’s a brief preview of what I’ll be talking about.

This is a little story about how the Principles of Holistic Information Governance (the PHIGs) were leveraged to turn a pure Records Management project into something the entire organization, and its stakeholders, could benefit from.

I was approached by a partner to help them out on a project they are working on for a public transportation company. Their project is to put together a new web communication and presence strategy, and to implement it. Where they asked me to help out is on developing a Records Management strategy. The two projects were to be separate from each other since the RM project was really to fill in some gaps in the client being compliant with legislation and in helping them to respond to Freedom of Information (FOI) requests. There was no thought given to integrating the two projects or to looking at how an holistic approach could benefit the entire organization and its stakeholders.

As all good analysts and consultants do, I started gathering as much information about the organization and the projects as I could. The two critical documents that I had access to were the Web Communication project strategy (summary and detailed) and the organization’s 20 year strategic plan and roadmap.

There were obvious tie-ins to linking the RM project and the Web project, but selling them to the organization wasn’t easy as they just didn’t care all that much. They were happy to go forward with identifying what was a record, and subject to FOI, then just firing that content into their RM tool (which they don’t have yet). The real clincher to getting the organization to accept a PHIGged approach was the long term strategic plan. In the plan were articulated six values and five major objectives.

Values

  1. Safety
  2. Customer Service
  3. Sustainability
  4. Integrity
  5. Innovation
  6. Collaboration

All six of the values can be directly supported by information, provided it’s properly governed and managed, from cradle to grave.

Major Objectives

  1. Develop Financial Sustainability
  2. Support and Shape Livable Communities
  3. Change the Perception of Transit
  4. Deliver Operational Excellence
  5. Strengthen our People and Partnerships

Like the values, the objectives will benefit from taking an holistic view of how information lives in the organization.

One of the other things that I did was to review the RM strategy document I was provided and link those objectives to the objectives in the Web Communication strategy and the long term strategy.   It’s both funny and sad that folks get so focused on their own view of the world that they don’t see the bigger picture. The RM strategy probably had 85% of what was needed for an organization wide (I’m trying not to use the word “enterprise” too much) information management strategy.

From a technology point of view there will be many different tools used to provide the solutions that the organization will, over time, implement. But, they’ll be underpinned by the PHIGs. The PHIGs are there to help organizations take a look at how and why information exists and affects all relevant stakeholders.  The PHIGs aren’t about technology; they’re about business and doing it better by understanding what you need from information.

By reordering and rewording some of the RM strategy objectives, and adding a couple of new ones, we were able to change the focus from an RM project that would provide very limited benefits, to an organization-wide information management program that will benefit all stakeholders. Of course it’ll take longer to get to the end, but at least the client has taken the first step and realized the importance of information to the proper running of the business.

Below is the presentation from my session at the AIIM 2014 conference …

2 Comments on “PHIGs take Phlyte – AIIM Conference Preview

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